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Lazy loading

Last Update: April 14, 2024


Lazy-loading (also known as on-demand loading) is a system for optimizing your page’s loading time.  

Normally, users receive an entire page in one shot. However, with lazy-loading, necessary resources are loaded first while non-critical ones are deferred. For instance, on-screen images are usually loaded first while off-screen images are loaded later. 

An example of the lazy-loading technique is the infinity scroll, where the web page content loads as (and when) users scroll down the page. 

Lazy-Loading is an option on a number of widgets and is part of the Image Loading Optimization feature. To learn more about this feature, see Image Loading Optimization. To learn more about Lazy-Loading for specific widgets, check out the article on that widget.

Pros & Cons of Lazy-Loading

Lazy-loading is a relatively uncontroversial performance improvement technique. It is used to cut down needless downloads for sites with lots of inline imagery, speeding up page loading times. However, there are pros and cons as with any technique.

Lazy-loading advantages:

  • Reduced loading time and memory usage.
  • No unnecessary code execution.
  • Optimal time and resources make it cost-effective for website owners.

Lazy-loading disadvantages:

May affect the website’s search engine rankings due to incorrect indexing of the unloaded content.

Have more questions? We’re more than happy to assist.

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