Why We Don’t Offer a Lifetime License

Several customers asked us why we don’t offer a lifetime license, so we decided to write a doc to explain it. 

We have big plans for Elementor, to become the #1 leading website design tool. As you have already seen, we constantly release new features and improve Elementor in all aspects of the product.

Our business model cannot be sustainable without the license renewal. Meaning that if we offer a lifetime license, it would mean that in 5 or 10 years we won’t be able to provide the same premium support, same frequent feature releases and the same standard of product.

A lifetime license actually works against customers’ interests, as it leaves them with products that may be cheaper, but are less sustainable in the future.

Rest assured that your annual investment will pay off, in the level of support, in keep getting useful updates and improvements and in the total dedication of our team to your satisfaction.

Our team is 100% committed to your satisfaction and will remain so in the many years ahead.


Ben Pines

Elementor Team

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