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Get started with Image Optimizer

Last Update: January 23, 2025

This walkthrough will take you, step-by-step, through the  process of using Image Optimizer. When you finish, you’ll have optimized your images, set up automatic optimization on upgrade, and reviewed all the important settings the plugin offers. Let’s get started!

  1. Install and activate Image Optimizer. For details, see Install, activate and connect the Image Optimizer.
    1 clikc Image Optimizer Get started with Image Optimizer 1
  2. Go to WP Admin>Media>Image Optimizer.
    1 a config screen Get started with Image Optimizer 3
    This brings up the Image Optimizer configuration page.
    2 click connect Get started with Image Optimizer 5
  3. Click Connect to start.
    If you don’t have an Elementor account, you’ll have to create one. If you have an Elementor account, you’ll be asked to log in. This securely links the Image Optimizer to our service, allowing us to optimize images externally without putting any strain on your servers.
    At the top of the dashboard, you’ll see stats about your images:
    • The total size of your images before and after optimization.
      Space saved Get started with Image Optimizer 7
    • The number of optimized and unoptimized images.
      Images Optimized Get started with Image Optimizer 9
    • The number of credits you have left.
      Images in your plan Get started with Image Optimizer 11
  4. Click Optimize All to optimize all the site’s images.

The Image Optimizer settings are located under the stats. See Image Optimizer settings for more details.

That’s it! You’ve successfully set up Image Optimizer on your website. 

If you encounter any issues, visit our support documentation or contact our support team for assistance. We’re here to help ensure your image optimization runs smoothly.

Thank you for choosing Image Optimizer! 

Image Optimizer settings

6 The Settings Get started with Image Optimizer 13

  • Compression Level: Choose how much to shrink your images. Less compression means better quality and bigger files, while more compression means smaller files and slightly lower quality. We recommend setting it to Lossy.
    7 Compression Level Get started with Image Optimizer 15
  • Optimize New Uploads: Automatically optimizes any new images you upload. We highly recommend keeping this on.
    8 Optimize new uploads Get started with Image Optimizer 17
  • Resize Larger Images: Ensures that any image you upload stays within a manageable size. The default 1920-pixel max size works great.
    9 resize larger images Get started with Image Optimizer 19
  • Clear EXIF Metadata: Removes hidden data like when and where the photo was taken, reducing file size and eliminating unnecessary information.
    10 Clear Exif data Get started with Image Optimizer 21
  • Backup Original Images: Keeps a copy of the unoptimized version, just in case. If you ever need the original, you can easily revert back.
    11 Backup original images Get started with Image Optimizer 23
  • Convert Images to WebP or AVIF: Both formats offer excellent optimization, but we recommend setting it to AVIF since it’s the newer and better format.
    12 Convert to webp Get started with Image Optimizer 25
  • File Optimization: WordPress automatically generates multiple image sizes for every upload. This setting lets you choose which sizes to optimize. Since each size uses a credit, consider disabling any sizes you don’t need.
    File optimization Get started with Image Optimizer 27

Advanced actions

Advanced actions are available for more experienced Image Optimizer users. Some of the these actions are irreversible so great care should be taken when using them.
13 open advanced options Get started with Image Optimizer 29

Access these actions by opening the Advanced actions field under the Image Optimizer settings.

This opens the Advanced actions screen.
The advanced actions screen Get started with Image Optimizer 31

These are the advanced actions you can take:

  • Click Restore Originals to revert any optimized images back to their original versions. 
    14 Restore Orifinals Get started with Image Optimizer 33
  • Click Delete Backups to permanently remove stored copies of your original images to free up space.
    15 remove backups Get started with Image Optimizer 35
  • Click Switch Account lets you change the account connected to your subscription.
    15 Subscription Settings Get started with Image Optimizer 37
  • Click Deactivate to stop your subscription and disable all features tied to the Image Optimizer plugin.
    16 Deactivate Get started with Image Optimizer 39

Have more questions? We’re more than happy to assist.

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