Overview

  • WP Mail SMTP
    A trusted plugin that helps configure WordPress emails by integrating with third-party email providers. It’s a solid choice for enhancing email reliability but relies heavily on external tools.
  • Site Mailer
    An innovative solution that replaces traditional SMTP configurations entirely. It simplifies email deliverability by eliminating third-party integrations, offering a true plug-and-play experience tailored for WordPress users.

Feature-by-Feature Comparison

WP Mail SMTP
WP Mail SMTP
Site Mailer
Site Mailer
Email Logging ✔ ✔
Built-in SPF, DKIM, DMARC ✔ ✔
Single Payment ✖ (external fees apply) ✔
Unlimited Daily Emails ✖ ✔
Testing Options ✖ ✔
Send Emails Without Integration ✖ ✔
Domain Name Verification (DNS) ✖ ✔
Custom Domain Setup ✖ ✔
Quick & Easy Setup ✖ ✔
Price $50 + provider fees $48 (all-inclusive)

Key Features in Detail

1. Email Logging

Both tools offer detailed email logs to support troubleshooting and analysis. Site Mailer provides access to logs up to the current day, while WP Mail SMTP allows access to logs up to the previous day.

Here are WP Mail SMTP’s logs:

image 9 WP Mail SMTP vs. Site Mailer: The Ultimate Email Deliverability Showdown 1

And here is Site Mailer’s logs, which include logs arrived today:

image 10 WP Mail SMTP vs. Site Mailer: The Ultimate Email Deliverability Showdown 2

2. No API or Integration Needed

WP Mail SMTP requires integration with a third-party email provider, such as SendGrid or Amazon SES, which adds complexity.

image 11 WP Mail SMTP vs. Site Mailer: The Ultimate Email Deliverability Showdown 3

Site Mailer eliminates this step by directly connecting to your WordPress site, making setup fast and hassle-free.

image 12 WP Mail SMTP vs. Site Mailer: The Ultimate Email Deliverability Showdown 4

3. Unlimited Daily Emails

Third-party providers used by WP Mail SMTP often impose daily email limits, restricting high-volume users.

image 1 WP Mail SMTP vs. Site Mailer: The Ultimate Email Deliverability Showdown 5
Screenshot

Site Mailer offers unlimited daily emails at no additional cost—ideal for users with large mailing lists.

4. Built-in List-Unsubscribe Headers

Site Mailer makes it simple to comply with email best practices by including built-in List-Unsubscribe Headers.

image 13 WP Mail SMTP vs. Site Mailer: The Ultimate Email Deliverability Showdown 6

With just a toggle, recipients can unsubscribe effortlessly. This feature is absent in WP Mail SMTP unless manually configured.

5. Suppression Management

Site Mailer keeps your email lists clean by automatically managing unsubscribes and invalid addresses, improving deliverability.

image 14 WP Mail SMTP vs. Site Mailer: The Ultimate Email Deliverability Showdown 7

WP Mail SMTP does not offer this feature.

6. Failure Reason Troubleshooting

When emails fail, Site Mailer provides immediate, actionable feedback to help you resolve issues quickly.

image 15 WP Mail SMTP vs. Site Mailer: The Ultimate Email Deliverability Showdown 8

WP Mail SMTP only offers failure logs for the previous day, delaying resolution.

7. Domain Name Verification and Custom Domain Setup

Setting up domain authentication with WP Mail SMTP requires external configuration. In contrast, Site Mailer includes a guided wizard to verify your domain, configure DNS records, and set up custom domains effortlessly.

image 16 WP Mail SMTP vs. Site Mailer: The Ultimate Email Deliverability Showdown 9

8. Price

  • WP Mail SMTP: Starts at $50/year, not including additional fees for third-party providers.
  • Site Mailer: $48/year all-inclusive, with no hidden fees or surprises.

Why Choose Site Mailer?

While both tools excel in essential features like email logging and SPF/DKIM/DMARC support, Site Mailer goes above and beyond with:

  • No daily email limits.
  • Plug-and-play setup with no external integrations required.
  • Built-in List-Unsubscribe Headers and suppression management.
  • Instant troubleshooting and domain setup guidance.
  • A simpler, more affordable pricing model.

Conclusion

If you’re looking for a comprehensive, hassle-free email deliverability solution, Site Mailer is the clear winner. It’s designed for users who value simplicity, advanced features, and an all-inclusive pricing model.