{"id":3156,"date":"2021-06-23T12:09:48","date_gmt":"2021-06-23T12:09:48","guid":{"rendered":"https:\/\/elementor.com\/academy\/?p=3156"},"modified":"2023-02-21T10:38:52","modified_gmt":"2023-02-21T10:38:52","slug":"how-to-speed-up-your-wordpress-website","status":"publish","type":"post","link":"https:\/\/elementor.com\/academy\/how-to-speed-up-your-wordpress-website\/","title":{"rendered":"How to Speed up Your WordPress Website"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3156\" class=\"elementor elementor-3156\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4d60f541 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4d60f541\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-efab929\" data-id=\"efab929\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2efff0ac elementor-layout-start e-tabs-view-vertical elementor-widget elementor-widget-video-playlist\" data-id=\"2efff0ac\" data-element_type=\"widget\" data-settings=\"{&quot;playlist_title&quot;:&quot;Playlist&quot;,&quot;tabs&quot;:[{&quot;title&quot;:&quot;How to Speed up Your WordPress Website \\u2014 Part 1 \\u2014 Monday Masterclass&quot;,&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/B345qD7Gl3Q&quot;,&quot;duration&quot;:&quot;9:20&quot;,&quot;thumbnail&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;08f9296&quot;,&quot;inner_tab_is_content_visible&quot;:&quot;show&quot;,&quot;inner_tab_content_2&quot;:&quot;&lt;p&gt;the subject of this masterclass is one&lt;br \\\/&gt;that we&#039;ve been excited about for some&lt;br \\\/&gt;time and for two reasons first this is&lt;br \\\/&gt;something that many of you have been&lt;br \\\/&gt;asking for and as if that wasn&#039;t&lt;br \\\/&gt;important enough this week we&#039;re dealing&lt;br \\\/&gt;with a fascinating subject that is&lt;br \\\/&gt;connected to almost every aspect of&lt;br \\\/&gt;designing building and managing a&lt;br \\\/&gt;website so buckle up and start your&lt;br \\\/&gt;engine because this master class we&#039;re&lt;br \\\/&gt;taking on issues of speed&lt;br \\\/&gt;no matter whether we&#039;re selling products&lt;br \\\/&gt;services ideas or generating awareness&lt;br \\\/&gt;the speed of our website is the speed of&lt;br \\\/&gt;our business speed is something that is&lt;br \\\/&gt;always on our minds not just when we&#039;re&lt;br \\\/&gt;designing and building sites but when&lt;br \\\/&gt;we&#039;re maintaining and managing our sites&lt;br \\\/&gt;to speed concerns each and every one of&lt;br \\\/&gt;us no matter what our level of&lt;br \\\/&gt;experience is and we would sincerely&lt;br \\\/&gt;love nothing more than to cover as much&lt;br \\\/&gt;as possible in one fantastic master&lt;br \\\/&gt;class but you&#039;ve got to admit that there&lt;br \\\/&gt;would be somewhat ironic if we published&lt;br \\\/&gt;a master class devoted to speed that&lt;br \\\/&gt;also ran several hours long&lt;br \\\/&gt;instead we&#039;re setting aside what we&lt;br \\\/&gt;consider to be genuine expert material&lt;br \\\/&gt;for a future separate master class for&lt;br \\\/&gt;expert level developers and web builders&lt;br \\\/&gt;meanwhile we&#039;re bringing you a two-part&lt;br \\\/&gt;master pass chock full of information&lt;br \\\/&gt;and insight with everything else which&lt;br \\\/&gt;is a lot in its own right we&#039;ll&lt;br \\\/&gt;understand the journey that our site&lt;br \\\/&gt;data takes on route to the user will&lt;br \\\/&gt;examine the points along this route that&lt;br \\\/&gt;can potentially slow down our load time&lt;br \\\/&gt;and the solutions that we can adopt in&lt;br \\\/&gt;order to avoid these pitfalls and&lt;br \\\/&gt;accelerate our load speed and of course&lt;br \\\/&gt;the best ways to test our site speed&lt;br \\\/&gt;this week will be examining a breakdown&lt;br \\\/&gt;of the journey focusing on the&lt;br \\\/&gt;informations point of origin and explore&lt;br \\\/&gt;ways to speed up our load time server&lt;br \\\/&gt;side&lt;br \\\/&gt;because as individuals we don&#039;t normally&lt;br \\\/&gt;have the capacity needed to serve data&lt;br \\\/&gt;to countless users simultaneously and&lt;br \\\/&gt;keep it all safe and secure&lt;br \\\/&gt;we usually entrust our website data to a&lt;br \\\/&gt;host now this host allocates a server&lt;br \\\/&gt;for our needs and the reason that we&lt;br \\\/&gt;call it a server is because it works&lt;br \\\/&gt;kind of like a server in a restaurant a&lt;br \\\/&gt;user wanting to see our site will use a&lt;br \\\/&gt;browser sometimes referred to as the&lt;br \\\/&gt;client in this sense to contact our&lt;br \\\/&gt;server and the moment that this happens&lt;br \\\/&gt;the whole process kicks into action what&lt;br \\\/&gt;the user sends through their client is a&lt;br \\\/&gt;request technically known as an HTTP&lt;br \\\/&gt;request in return our faithful server&lt;br \\\/&gt;replies with a responding message that&lt;br \\\/&gt;contains HTML that&#039;s the information&lt;br \\\/&gt;telling the client how to organize and&lt;br \\\/&gt;display all the content of our site as&lt;br \\\/&gt;well as instructions for the client&lt;br \\\/&gt;issue further requests for content&lt;br \\\/&gt;assets that also belong to the website&lt;br \\\/&gt;that the client didn&#039;t previously know&lt;br \\\/&gt;about hence we get a series of wrapping&lt;br \\\/&gt;requests and responses going back and&lt;br \\\/&gt;forth like a super fast game of ping&lt;br \\\/&gt;pong the amount of time that it takes&lt;br \\\/&gt;from the moment a client sends an&lt;br \\\/&gt;instance of data as a pink till the&lt;br \\\/&gt;moment pongas received back is the way&lt;br \\\/&gt;that we measure speed as web builders we&lt;br \\\/&gt;are responsible for the return journey&lt;br \\\/&gt;and the time that it takes for a user to&lt;br \\\/&gt;receive their reply along this return&lt;br \\\/&gt;journey we have a couple of stations&lt;br \\\/&gt;having received and processed the&lt;br \\\/&gt;request from the client our data sets&lt;br \\\/&gt;out from the server via the platform&lt;br \\\/&gt;which in our case is WordPress and all&lt;br \\\/&gt;the plugins installed on it then it&lt;br \\\/&gt;continues to the system where the client&lt;br \\\/&gt;is operating to be rendered into the&lt;br \\\/&gt;content that our user is curious to see&lt;br \\\/&gt;Google and their counterparts measure&lt;br \\\/&gt;the time it takes from that very first&lt;br \\\/&gt;ping until that very last piece of data&lt;br \\\/&gt;is rendered to complete the page on the&lt;br \\\/&gt;client side where the user can see it as&lt;br \\\/&gt;page load time page load time is an&lt;br \\\/&gt;important criteria for search&lt;br \\\/&gt;engines as their users look to them to&lt;br \\\/&gt;provide a list of sites with the best&lt;br \\\/&gt;user experience possible and we don&#039;t&lt;br \\\/&gt;have to be googled to know how impatient&lt;br \\\/&gt;a user can get just waiting for a page&lt;br \\\/&gt;to load so it shouldn&#039;t surprise us to&lt;br \\\/&gt;learn that the faster our page loads the&lt;br \\\/&gt;higher the ranking of that page will be&lt;br \\\/&gt;in the search results the higher the&lt;br \\\/&gt;potential we&#039;ll have for traffic to come&lt;br \\\/&gt;flowing to our site so how do we make&lt;br \\\/&gt;this happen let&#039;s look at the things&lt;br \\\/&gt;that can slow our site down and how to&lt;br \\\/&gt;fix them starting with our first station&lt;br \\\/&gt;along our journey this server the first&lt;br \\\/&gt;thing we need to address is the location&lt;br \\\/&gt;of the server as a rule keep your users&lt;br \\\/&gt;close and your data closer if you want&lt;br \\\/&gt;to start a fast food business and your&lt;br \\\/&gt;clients are predominantly from New York&lt;br \\\/&gt;establishing your restaurant in Los&lt;br \\\/&gt;Angeles will not be good business&lt;br \\\/&gt;instead you should move it as close as&lt;br \\\/&gt;possible to where your client base is&lt;br \\\/&gt;located the big hosting companies have&lt;br \\\/&gt;servers located on every continent and&lt;br \\\/&gt;it&#039;s up to us to ask our hosts to be&lt;br \\\/&gt;located as close to our users as&lt;br \\\/&gt;possible another way to cut the travel&lt;br \\\/&gt;distance is by using content delivery&lt;br \\\/&gt;networks or CD ends&lt;br \\\/&gt;these are caches situated along the road&lt;br \\\/&gt;between the client and the server that&lt;br \\\/&gt;store static content assets such as text&lt;br \\\/&gt;graphics etc that we have no reason to&lt;br \\\/&gt;change so that the client doesn&#039;t have&lt;br \\\/&gt;to wait too long to receive the data&lt;br \\\/&gt;that we&#039;re shipping again this is&lt;br \\\/&gt;something that we need to ask from our&lt;br \\\/&gt;hosting service now once our server&lt;br \\\/&gt;receives a request for data it processes&lt;br \\\/&gt;it think of it our server placing an&lt;br \\\/&gt;order with a short-order cook in the&lt;br \\\/&gt;back kitchen if we want our order to be&lt;br \\\/&gt;out fast and with no hiccups we need a&lt;br \\\/&gt;fast reliable kitchen staff or an our&lt;br \\\/&gt;case effective and efficient server&lt;br \\\/&gt;software now there are many host&lt;br \\\/&gt;services that still run on software&lt;br \\\/&gt;stacks that include Apache MySQL and PHP&lt;br \\\/&gt;without going into too much technical&lt;br \\\/&gt;detail what we want to do is make sure&lt;br \\\/&gt;that the hosts&lt;br \\\/&gt;service that we work with is or can&lt;br \\\/&gt;upgrade our service tax software from&lt;br \\\/&gt;Apache to engine X from MySQL to Moorea&lt;br \\\/&gt;DB and make sure that our PHP version is&lt;br \\\/&gt;at least PHP 7 in some cases this alone&lt;br \\\/&gt;can reduce our page load time by up to&lt;br \\\/&gt;50% now generally speaking hosting&lt;br \\\/&gt;services keep our data on shared servers&lt;br \\\/&gt;in other words we&#039;re sharing the storage&lt;br \\\/&gt;space and some of the service with other&lt;br \\\/&gt;web sites residing in the same storage&lt;br \\\/&gt;system as we are now&lt;br \\\/&gt;some experts maintain that this too is&lt;br \\\/&gt;something that can impair our page load&lt;br \\\/&gt;time and recommend opting for a virtual&lt;br \\\/&gt;private server or VPS the thing about&lt;br \\\/&gt;using a VPS is that it also means a lot&lt;br \\\/&gt;of work for us the moderators worse if&lt;br \\\/&gt;we&#039;re not experts in such things we&#039;re&lt;br \\\/&gt;putting our site and our business at an&lt;br \\\/&gt;unnecessary risk yes you could improve&lt;br \\\/&gt;your page load time using a VPS but as&lt;br \\\/&gt;many experts will tell you there are&lt;br \\\/&gt;several premium hosting service that our&lt;br \\\/&gt;WordPress dedicated like SiteGround&lt;br \\\/&gt;WP engine and flywheel already providing&lt;br \\\/&gt;great service so that we don&#039;t have to&lt;br \\\/&gt;deal with the headache and the hassle&lt;br \\\/&gt;having grasped how users get our data&lt;br \\\/&gt;how the client communicates with our&lt;br \\\/&gt;server and the ways that we can improve&lt;br \\\/&gt;and speed up this communication next&lt;br \\\/&gt;master class will be pushing the pedal&lt;br \\\/&gt;to the metal and see how we can speed up&lt;br \\\/&gt;the flow of data even more by modifying&lt;br \\\/&gt;our WordPress platform and our content&lt;br \\\/&gt;footprint we&#039;ll also be taking a site&lt;br \\\/&gt;that will audit to show how all of these&lt;br \\\/&gt;tips and advice work in practice if you&lt;br \\\/&gt;have any further advice tips or insight&lt;br \\\/&gt;that could help other users speed up&lt;br \\\/&gt;their websites please share it in the&lt;br \\\/&gt;comments below if you have any&lt;br \\\/&gt;criticisms we are equally interested in&lt;br \\\/&gt;your thoughts and if you&#039;ve enjoyed this&lt;br \\\/&gt;masterclass and you found it helpful&lt;br \\\/&gt;insightful or inspiring make sure you&lt;br \\\/&gt;click the subscribe button and tap that&lt;br \\\/&gt;bell so that you don&#039;t miss out and our&lt;br \\\/&gt;next&lt;br \\\/&gt;to class part two of our masterclass on&lt;br \\\/&gt;accelerating our page load speed after&lt;br \\\/&gt;all our goal is to be the best at&lt;br \\\/&gt;helping others excel at their craft&lt;br \\\/&gt;thanks for watching Cheers&lt;\\\/p&gt;&quot;,&quot;inner_tab_content_1&quot;:&quot;&lt;p&gt;This week we begin with the first in a two-part masterclass on main causes of slow page loading, and the solutions, tips, and advice that could help us accelerate our page load time to get ahead of the competition.&lt;\\\/p&gt;&lt;p&gt;This episode covers a lot of valuable web-building information for all levels looking to learn about:&lt;br \\\/&gt;&lt;br \\\/&gt;How site data travels from the server to the user 02:10&lt;br \\\/&gt;How we measure internet speed 03:22&lt;br \\\/&gt;What is Page Load Time 04:07&lt;br \\\/&gt;What we can do to speed our server data 05:01&lt;br \\\/&gt;Using content delivery networks (CDNs) 05:40&lt;br \\\/&gt;Server software 06:20&lt;br \\\/&gt;Shared servers vs. virtual private servers (VPS) 06:58&lt;\\\/p&gt;&quot;,&quot;type&quot;:&quot;youtube&quot;,&quot;vimeo_url&quot;:null,&quot;is_external_url&quot;:null,&quot;hosted_url&quot;:null,&quot;external_url&quot;:null,&quot;section_html_tag&quot;:null,&quot;video_html_tag&quot;:&quot;h4&quot;},{&quot;title&quot;:&quot;How to Speed up Your WordPress Website \\u2014 Part 2 \\u2014 Monday Masterclass&quot;,&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/ytoDck8l12Y&quot;,&quot;duration&quot;:&quot;12:17&quot;,&quot;thumbnail&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;inner_tab_is_content_visible&quot;:&quot;show&quot;,&quot;inner_tab_content_2&quot;:&quot;&lt;p&gt;les Mundi masterclass we examined ways&lt;br \\\/&gt;to speed up our website server-side and&lt;br \\\/&gt;this week we&#039;re going to speed up our&lt;br \\\/&gt;site by reducing plugins and optimizing&lt;br \\\/&gt;content without losing quality or&lt;br \\\/&gt;quantity if we&#039;re going to figure out&lt;br \\\/&gt;where and how to trim and streamline our&lt;br \\\/&gt;data we should first understand how our&lt;br \\\/&gt;site data is processed and deployed to&lt;br \\\/&gt;the user which is why we&#039;re including an&lt;br \\\/&gt;in-depth explanation in the written&lt;br \\\/&gt;article that we publish with this video&lt;br \\\/&gt;and you can find links to this and more&lt;br \\\/&gt;in the show notes below now meanwhile as&lt;br \\\/&gt;promised for this hands-on masterclass&lt;br \\\/&gt;will audit a site and show just how all&lt;br \\\/&gt;of our theory works in practice and the&lt;br \\\/&gt;best way to learn how to get it right is&lt;br \\\/&gt;to work with an example of a website&lt;br \\\/&gt;done wrong at first glance this site&lt;br \\\/&gt;might seem familiar it does resemble our&lt;br \\\/&gt;recently released photography portfolio&lt;br \\\/&gt;template kit however we&#039;ve deliberately&lt;br \\\/&gt;tinkered with it so that it&#039;s far slower&lt;br \\\/&gt;and nothing like our final product so&lt;br \\\/&gt;let&#039;s begin with step 1 and perform an&lt;br \\\/&gt;initial speed test using GT matrix or&lt;br \\\/&gt;Google&#039;s PageSpeed insights&lt;br \\\/&gt;now this will show us how our site is&lt;br \\\/&gt;performing and also give us an idea of&lt;br \\\/&gt;where we can start to clean up our site&lt;br \\\/&gt;and shave time off of our page load time&lt;br \\\/&gt;now what we&#039;ll be doing next is&lt;br \\\/&gt;reviewing why this site is so slow and&lt;br \\\/&gt;what we can do about it beginning with&lt;br \\\/&gt;speeding up our site platform side&lt;br \\\/&gt;[Music]&lt;br \\\/&gt;as we mentioned last masterclass the&lt;br \\\/&gt;server begins responding to a request by&lt;br \\\/&gt;creating an HTML file this acts as a&lt;br \\\/&gt;blueprint or construction manual for the&lt;br \\\/&gt;browser or clients to know how to render&lt;br \\\/&gt;or reconstruct the data we send into a&lt;br \\\/&gt;viewable site now to do this the server&lt;br \\\/&gt;has to read through all of WordPress&#039;s&lt;br \\\/&gt;definitions and guidelines and the good&lt;br \\\/&gt;news is the wordpress are constantly&lt;br \\\/&gt;improving things on their site to help&lt;br \\\/&gt;speed up their part of the process the&lt;br \\\/&gt;bad news is what comes next when the&lt;br \\\/&gt;server has to read through the list of&lt;br \\\/&gt;definitions in the theme and then the&lt;br \\\/&gt;plugins and then the add-ons to retrieve&lt;br \\\/&gt;similar data for this HTML file and yes&lt;br \\\/&gt;we&#039;re only talking in milliseconds but&lt;br \\\/&gt;this is where every millisecond counts&lt;br \\\/&gt;so we&#039;ll move on to step 2 optimizing&lt;br \\\/&gt;our theme now you&#039;re probably aware of&lt;br \\\/&gt;the growing no theme or theme less&lt;br \\\/&gt;movement among professional wordpress&lt;br \\\/&gt;web creators themes have a tendency not&lt;br \\\/&gt;only to limit design possibilities and&lt;br \\\/&gt;flexibility but also add unwanted time&lt;br \\\/&gt;to the service process and this is why&lt;br \\\/&gt;the hello theme became so popular so&lt;br \\\/&gt;fast it&#039;s one of the lightest most&lt;br \\\/&gt;flexible themes out there if not the&lt;br \\\/&gt;most and the reason for that is that&lt;br \\\/&gt;it&#039;s so light it&#039;s practically invisible&lt;br \\\/&gt;next is step number three where we&#039;ll&lt;br \\\/&gt;further optimize our platform by&lt;br \\\/&gt;reducing the number of plugins that we&lt;br \\\/&gt;have activated now remember the server&lt;br \\\/&gt;reads through each and every one whether&lt;br \\\/&gt;they are redundant or not now in our&lt;br \\\/&gt;example site we&#039;ve got separate plugins&lt;br \\\/&gt;for a contact form and a pop-up menu&lt;br \\\/&gt;plugins and add-ons that are already&lt;br \\\/&gt;available on Elementor and available&lt;br \\\/&gt;because developers have gone through all&lt;br \\\/&gt;the trouble of creating these&lt;br \\\/&gt;customizable widgets precisely to allow&lt;br \\\/&gt;web creators to make their sites fast&lt;br \\\/&gt;and as efficient as possible now having&lt;br \\\/&gt;fine-tuned our site platform side we&lt;br \\\/&gt;want to make things easier for the&lt;br \\\/&gt;browser or client and the way that we do&lt;br \\\/&gt;that is by reducing not the quantity but&lt;br \\\/&gt;the weight of our content payload now&lt;br \\\/&gt;looking at the&lt;br \\\/&gt;breakdown of our speed test at what is&lt;br \\\/&gt;commonly known as a waterfall we can see&lt;br \\\/&gt;that the heaviest files are our images&lt;br \\\/&gt;up front you should know that WordPress&lt;br \\\/&gt;automatically reduces the density of any&lt;br \\\/&gt;JPEG assets that we upload to the media&lt;br \\\/&gt;folder which is great but still not&lt;br \\\/&gt;enough&lt;br \\\/&gt;now many designers prefer to use graphic&lt;br \\\/&gt;file types like PNG s for vector art and&lt;br \\\/&gt;images with transparency which WordPress&lt;br \\\/&gt;does not convert but as we&#039;ve mentioned&lt;br \\\/&gt;in previous master classes there are a&lt;br \\\/&gt;couple of great apps and online sites&lt;br \\\/&gt;like tiny PNG that can help us scale&lt;br \\\/&gt;down images to a far more acceptable&lt;br \\\/&gt;weight and we&#039;ll put links to these and&lt;br \\\/&gt;the show notes below now two more things&lt;br \\\/&gt;to consider while processing our graphic&lt;br \\\/&gt;assets are the dimensions and the&lt;br \\\/&gt;resolution now when it comes to size a&lt;br \\\/&gt;bigger picture will not give you better&lt;br \\\/&gt;quality if you have an asset that is&lt;br \\\/&gt;meant to fit in 400 by 400 pixel space&lt;br \\\/&gt;at 2400 by 2400 pixel image is a waste&lt;br \\\/&gt;of weight instead we&#039;ll perform step&lt;br \\\/&gt;number 4 and make sure that the images&lt;br \\\/&gt;that we upload to WordPress have the&lt;br \\\/&gt;dimensions of the largest instance that&lt;br \\\/&gt;we will need and most likely that&#039;s&lt;br \\\/&gt;going to be for the desktop view of our&lt;br \\\/&gt;site now WordPress automatically creates&lt;br \\\/&gt;several instances of our images so that&lt;br \\\/&gt;users don&#039;t have to wait for huge files&lt;br \\\/&gt;to be scaled to fit their screen size&lt;br \\\/&gt;and it&#039;s because of this that Elementor&lt;br \\\/&gt;relies on the WordPress media feature&lt;br \\\/&gt;for uploading and relaying images the&lt;br \\\/&gt;next thing that affects the weight of an&lt;br \\\/&gt;image is its resolution which is&lt;br \\\/&gt;measured in the density of pixels per&lt;br \\\/&gt;inch or PPI not to be confused with dpi&lt;br \\\/&gt;which is a similar concept but from the&lt;br \\\/&gt;world of printed graphics it used to be&lt;br \\\/&gt;the case that 72 PPI was sufficient&lt;br \\\/&gt;enough for all of our graphic assets but&lt;br \\\/&gt;these days we need to consider display&lt;br \\\/&gt;formats such as 4k and retina now so far&lt;br \\\/&gt;we have less to fear or worry&lt;br \\\/&gt;about from 4k however retina an Apple&lt;br \\\/&gt;display system is prevalent on iPhones&lt;br \\\/&gt;iPads IMAX and MacBooks and that&#039;s a lot&lt;br \\\/&gt;of uses that we need to consider when&lt;br \\\/&gt;designing our sights the pixel density&lt;br \\\/&gt;of retina technology differs from one&lt;br \\\/&gt;device to another and continues to grow&lt;br \\\/&gt;with time currently many experts are&lt;br \\\/&gt;adamant that all of our assets should be&lt;br \\\/&gt;at least 300 PPI while gifts are very&lt;br \\\/&gt;popular assets to use in our design a&lt;br \\\/&gt;great tip is to use short videos instead&lt;br \\\/&gt;as they aren&#039;t as heavy as gifts&lt;br \\\/&gt;especially when we&#039;re using a linked&lt;br \\\/&gt;video widget moving on to step number 5&lt;br \\\/&gt;use caching or lazy loading plugins and&lt;br \\\/&gt;we&#039;ve spoken about these in previous&lt;br \\\/&gt;master classes unlike the other plugins&lt;br \\\/&gt;that we have mentioned these plugins are&lt;br \\\/&gt;extremely useful for speeding up page&lt;br \\\/&gt;load time the way that they work in&lt;br \\\/&gt;layman&#039;s terms is by using placeholders&lt;br \\\/&gt;on the pages instead of the heavier&lt;br \\\/&gt;images and as the user Scrolls down the&lt;br \\\/&gt;page the missing assets are transferred&lt;br \\\/&gt;as needed from the server without the&lt;br \\\/&gt;user having to waste any extra time&lt;br \\\/&gt;waiting as such google assumes that the&lt;br \\\/&gt;site loads much faster and clocks it and&lt;br \\\/&gt;a much better page load time now like&lt;br \\\/&gt;many of you we recommend WP rocket to&lt;br \\\/&gt;get this job done and you can find a&lt;br \\\/&gt;link to that in the show notes below on&lt;br \\\/&gt;to step number six remove redundant&lt;br \\\/&gt;structure elements there is a chance&lt;br \\\/&gt;that as elemental users you might be&lt;br \\\/&gt;overloading your page with redundant and&lt;br \\\/&gt;unnecessary elements now you&#039;ll want to&lt;br \\\/&gt;use as few cons and sections and empty&lt;br \\\/&gt;widgets as you can personally I begin by&lt;br \\\/&gt;trying to keep an entire page in one&lt;br \\\/&gt;section and you&#039;ll want to avoid using&lt;br \\\/&gt;external scripts for things like ads&lt;br \\\/&gt;font loaders etc that can have a huge&lt;br \\\/&gt;impact on your website&#039;s performance and&lt;br \\\/&gt;we&#039;ve spoken about this and more in our&lt;br \\\/&gt;masterclass on common mistakes among&lt;br \\\/&gt;Elementor users and there&#039;ll be a link&lt;br \\\/&gt;to that in the show notes as well now&lt;br \\\/&gt;this brings us to another concept that&lt;br \\\/&gt;you&#039;ve been bringing up in the community&lt;br \\\/&gt;and that is step number seven&lt;br \\\/&gt;minification minification refers to the&lt;br \\\/&gt;process of clearing up all of the&lt;br \\\/&gt;redundant content excessive code and&lt;br \\\/&gt;space which also takes up room apps like&lt;br \\\/&gt;kangas HTML minify or minify are tools&lt;br \\\/&gt;designed to identify and remove&lt;br \\\/&gt;redundant and convoluted HTML javascript&lt;br \\\/&gt;and CSS code significantly reducing the&lt;br \\\/&gt;weight of our site data and improving&lt;br \\\/&gt;the site&#039;s functionality finally step&lt;br \\\/&gt;number eight once we&#039;ve cleaned and&lt;br \\\/&gt;streamlined our site we&#039;ll run another&lt;br \\\/&gt;speed test using GT metrics Google or&lt;br \\\/&gt;test my site to test our pages desktop&lt;br \\\/&gt;and responsive loading time alongside&lt;br \\\/&gt;industry benchmarks this will give us&lt;br \\\/&gt;scores based on real world data from&lt;br \\\/&gt;user experience now the speed we&#039;re&lt;br \\\/&gt;looking for is four seconds or faster&lt;br \\\/&gt;based on extensive research by companies&lt;br \\\/&gt;like Google who have vested interest in&lt;br \\\/&gt;understanding what online users want&lt;br \\\/&gt;getting our page load time down to two&lt;br \\\/&gt;seconds would be wonderful but for&lt;br \\\/&gt;really big sites like online stores less&lt;br \\\/&gt;than four seconds is great&lt;br \\\/&gt;seven seconds or less is not brilliant&lt;br \\\/&gt;but still a pretty good speed another&lt;br \\\/&gt;great way to evaluate our site&#039;s&lt;br \\\/&gt;performance is by using speed scorecard&lt;br \\\/&gt;to see how our mobile site speed&lt;br \\\/&gt;compares in different locations within&lt;br \\\/&gt;the geographic regions that we&#039;re&lt;br \\\/&gt;targeting in countries around the world&lt;br \\\/&gt;another idea is to compare your page&lt;br \\\/&gt;load time with that of your competitors&lt;br \\\/&gt;sites even if you can&#039;t get your load&lt;br \\\/&gt;time down dramatically you still want to&lt;br \\\/&gt;be faster and more reliable than the&lt;br \\\/&gt;competition beyond everything we&#039;ve&lt;br \\\/&gt;examined it&#039;s important to remember that&lt;br \\\/&gt;there is no perfect solution for speed&lt;br \\\/&gt;it all boils down to testing and&lt;br \\\/&gt;retesting and above all finding the&lt;br \\\/&gt;balance between what we need our site to&lt;br \\\/&gt;deliver and how fast we get it there now&lt;br \\\/&gt;as web creators sometimes our mission is&lt;br \\\/&gt;to blow our audiences&lt;br \\\/&gt;minds but sometimes we&#039;re risking speed&lt;br \\\/&gt;but this is exactly where creativity and&lt;br \\\/&gt;ingenuity thrive within the limitation&lt;br \\\/&gt;now a great deal of what we&#039;ve discussed&lt;br \\\/&gt;should be implemented or at least&lt;br \\\/&gt;discussed at the design stage as regular&lt;br \\\/&gt;viewers you probably recall us stressing&lt;br \\\/&gt;the importance of planning stage time&lt;br \\\/&gt;and again and planning for speed is&lt;br \\\/&gt;essential to a website&#039;s design some of&lt;br \\\/&gt;you might have noticed that in this&lt;br \\\/&gt;masterclass there were some issues that&lt;br \\\/&gt;we haven&#039;t discussed such as throttling&lt;br \\\/&gt;and other topics that we felt would be&lt;br \\\/&gt;better addressed in a later separate&lt;br \\\/&gt;expert level masterclass that we have&lt;br \\\/&gt;planned for the future and speaking of&lt;br \\\/&gt;which if you&#039;ve enjoyed this masterclass&lt;br \\\/&gt;and you found it helpful insightful or&lt;br \\\/&gt;inspiring make sure that you click on&lt;br \\\/&gt;the subscribe button and tap that bell&lt;br \\\/&gt;so that you don&#039;t miss out on our next&lt;br \\\/&gt;master class also since releasing part 1&lt;br \\\/&gt;of this masterclass on speed we&#039;ve been&lt;br \\\/&gt;enjoying your comments and really great&lt;br \\\/&gt;insight so please if you have any&lt;br \\\/&gt;further advice or tips that could help&lt;br \\\/&gt;other users speed up their websites&lt;br \\\/&gt;please share it in the comments below&lt;br \\\/&gt;and if you have any criticisms we are&lt;br \\\/&gt;equally interested in your thoughts&lt;br \\\/&gt;because after all our goal is to be the&lt;br \\\/&gt;best and helping others excel at their&lt;br \\\/&gt;craft thanks for watching&lt;\\\/p&gt;&quot;,&quot;inner_tab_content_1&quot;:&quot;&lt;p&gt;This week we continue with the second episode of our two-part masterclass on main causes of slow page loading, and the solutions, tips, and advice that could help us accelerate our page load time to get ahead of the competition.&lt;\\\/p&gt;&lt;p&gt;This episode covers a lot of valuable web-building information for all levels looking to learn about:&lt;br \\\/&gt;&lt;br \\\/&gt;How to speed up our platform 01:40 &lt;br \\\/&gt;Using superlite (barebones) themes or \\u201cgoing themeless\\u201c 02:34&lt;br \\\/&gt;Removing redundant plugins and addons 03:06&lt;br \\\/&gt;How to lighten up our content 03:51 &lt;br \\\/&gt;Reviewing a Waterfall 04:02&lt;br \\\/&gt;Scaling images to appropriate dimensions and resolution 04:27&lt;br \\\/&gt;Wordpress image instances 05:26&lt;br \\\/&gt;What is the correct image resolution for Apple\\u2019s Retina technology? 06:05 &lt;br \\\/&gt;Use caching or lazy-Load plugins 06:57&lt;br \\\/&gt;Removing redundant structure elements 07:48&lt;br \\\/&gt;Minification (HTML, JavaScript, CSS) 08:30&lt;br \\\/&gt;Performing speed tests and where to get insight 09:02&lt;br \\\/&gt;Finding the balance: good content vs good speed 10:24&lt;br \\\/&gt;Planning and designing for speed 10:54 &lt;\\\/p&gt;&quot;,&quot;_id&quot;:&quot;5e081a3&quot;,&quot;type&quot;:&quot;youtube&quot;,&quot;vimeo_url&quot;:null,&quot;is_external_url&quot;:null,&quot;hosted_url&quot;:null,&quot;external_url&quot;:null,&quot;section_html_tag&quot;:null,&quot;video_html_tag&quot;:&quot;h4&quot;}],&quot;inner_tab_title_1&quot;:&quot;Overview&quot;,&quot;inner_tab_title_2&quot;:&quot;Transcript&quot;,&quot;inner_tab_is_content_collapsible&quot;:&quot;collapsible&quot;,&quot;inner_tab_collapsible_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;139&quot;,&quot;sizes&quot;:[]},&quot;autoplay_next&quot;:&quot;yes&quot;,&quot;show_watched_indication&quot;:&quot;yes&quot;,&quot;inner_tab_collapsible_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;inner_tab_collapsible_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"video-playlist.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<div class=\"e-tabs\" role=\"region\" aria-labelledby=\"e-playlist-2efff0ac\">\n\t\t\t<div class=\"e-tabs-main-area\">\n\t\t\t\t<div class=\"e-tabs-wrapper\">\n\t\t\t\t\t<div class=\"e-tabs-header\">\n\t\t\t\t\t\t<h2 class=\"e-tabs-title\" id=\"e-playlist-2efff0ac\">Playlist<\/h2>\n\t\t\t\t\t\t<div class=\"e-tabs-header-right-side\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"e-tabs-videos-count\">2 Videos<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-tabs-toggle-videos-display-button rotate-down e-font-icon-svg e-eicon-caret-down\" viewBox=\"0 0 571.4 571.4\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M571 393Q571 407 561 418L311 668Q300 679 286 679T261 668L11 418Q0 407 0 393T11 368 36 357H536Q550 357 561 368T571 393Z\"><\/path><\/svg>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"e-tabs-items-wrapper\">\n\t\t\t\t\t\t<div class=\"e-tabs-items\" role=\"tablist\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"e-tab-title-7881\" class=\"e-tab-title e-tab-desktop-title\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" tabindex=\"0\" aria-controls=\"e-tab-content-7881\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-tab-thumbnail\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"icon-play\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M424.4 214.7L72.4 6.6C43.8-10.3 0 6.1 0 47.9V464c0 37.5 40.7 60.1 72.4 41.3l352-208c31.4-18.5 31.5-64.1 0-82.6z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"icon-watched\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"e-tab-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t<button type=\"button\">How to Speed up Your WordPress Website \u2014 Part 1 \u2014 Monday Masterclass<\/button>\n\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"e-tab-duration\">9:20<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"e-tab-title-7882\" class=\"e-tab-title e-tab-desktop-title\" aria-selected=\"false\" data-tab=\"2\" role=\"tab\" tabindex=\"-1\" aria-controls=\"e-tab-content-7882\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-tab-thumbnail\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"icon-play\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M424.4 214.7L72.4 6.6C43.8-10.3 0 6.1 0 47.9V464c0 37.5 40.7 60.1 72.4 41.3l352-208c31.4-18.5 31.5-64.1 0-82.6z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"icon-watched\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"e-tab-title-text\">\n\t\t\t\t\t\t\t\t\t\t\t<button type=\"button\">How to Speed up Your WordPress Website \u2014 Part 2 \u2014 Monday Masterclass<\/button>\n\t\t\t\t\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"e-tab-duration\">12:17<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"shadow shadow-top\" aria-hidden=\"true\"><\/div>\n\t\t\t\t\t\t<div class=\"shadow shadow-bottom\" aria-hidden=\"true\"><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"e-tabs-content-wrapper\" role=\"tablist\" aria-orientation=\"vertical\">\n\t\t\t\t\t\t\t\t\t\t\t<div id=\"e-tab-content-7881\" class=\"e-tab-content elementor-clearfix\" data-tab=\"1\" role=\"tabpanel\" aria-labelledby=\"e-tab-title-7881\" tabindex=\"0\" data-video-url=\"https:\/\/youtu.be\/B345qD7Gl3Q\" data-video-type=\"youtube\" data-video-title=\"How to Speed up Your WordPress Website \u2014 Part 1 \u2014 Monday Masterclass\" data-video-duration=\"9:20\">\n\t\t\t\t\t\t\t<div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div id=\"e-tab-content-7882\" class=\"e-tab-content elementor-clearfix\" data-tab=\"2\" role=\"tabpanel\" aria-labelledby=\"e-tab-title-7882\" tabindex=\"0\" data-video-url=\"https:\/\/youtu.be\/ytoDck8l12Y\" data-video-type=\"youtube\" data-video-title=\"How to Speed up Your WordPress Website \u2014 Part 2 \u2014 Monday Masterclass\" data-video-duration=\"12:17\" hidden=\"hidden\">\n\t\t\t\t\t\t\t<div><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"e-tabs-inner-tabs\" >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"e-tab-content-7881\" class=\"e-tab-content elementor-clearfix\" data-tab=\"1\" role=\"tabpanel\" aria-labelledby=\"e-tab-title-7881\" tabindex=\"0\" data-video-url=\"https:\/\/youtu.be\/B345qD7Gl3Q\" data-video-type=\"youtube\" data-video-title=\"How to Speed up Your WordPress Website \u2014 Part 1 \u2014 Monday Masterclass\" data-video-duration=\"9:20\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tabs-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tab-title e-inner-tab-active\">\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"e-inner-tab-title-text\" tabindex=\"0\">Overview<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tab-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"e-inner-tab-title-text\" tabindex=\"0\">Transcript<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"e-inner-tabs-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tab-title e-tab-mobile-title e-inner-tab-active\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tOverview\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div  class=\"e-inner-tab-content e-inner-tab-active collapsible\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tab-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>This week we begin with the first in a two-part masterclass on main causes of slow page loading, and the solutions, tips, and advice that could help us accelerate our page load time to get ahead of the competition.<\/p><p>This episode covers a lot of valuable web-building information for all levels looking to learn about:<br \/><br \/>How site data travels from the server to the user 02:10<br \/>How we measure internet speed 03:22<br \/>What is Page Load Time 04:07<br \/>What we can do to speed our server data 05:01<br \/>Using content delivery networks (CDNs) 05:40<br \/>Server software 06:20<br \/>Shared servers vs. virtual private servers (VPS) 06:58<\/p>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tab-buttons\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<button class=\"show-button\">Show More<\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<button>Show Less<\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tab-title e-tab-mobile-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tTranscript\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div hidden class=\"e-inner-tab-content  collapsible\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tab-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>the subject of this masterclass is one<br \/>that we&#8217;ve been excited about for some<br \/>time and for two reasons first this is<br \/>something that many of you have been<br \/>asking for and as if that wasn&#8217;t<br \/>important enough this week we&#8217;re dealing<br \/>with a fascinating subject that is<br \/>connected to almost every aspect of<br \/>designing building and managing a<br \/>website so buckle up and start your<br \/>engine because this master class we&#8217;re<br \/>taking on issues of speed<br \/>no matter whether we&#8217;re selling products<br \/>services ideas or generating awareness<br \/>the speed of our website is the speed of<br \/>our business speed is something that is<br \/>always on our minds not just when we&#8217;re<br \/>designing and building sites but when<br \/>we&#8217;re maintaining and managing our sites<br \/>to speed concerns each and every one of<br \/>us no matter what our level of<br \/>experience is and we would sincerely<br \/>love nothing more than to cover as much<br \/>as possible in one fantastic master<br \/>class but you&#8217;ve got to admit that there<br \/>would be somewhat ironic if we published<br \/>a master class devoted to speed that<br \/>also ran several hours long<br \/>instead we&#8217;re setting aside what we<br \/>consider to be genuine expert material<br \/>for a future separate master class for<br \/>expert level developers and web builders<br \/>meanwhile we&#8217;re bringing you a two-part<br \/>master pass chock full of information<br \/>and insight with everything else which<br \/>is a lot in its own right we&#8217;ll<br \/>understand the journey that our site<br \/>data takes on route to the user will<br \/>examine the points along this route that<br \/>can potentially slow down our load time<br \/>and the solutions that we can adopt in<br \/>order to avoid these pitfalls and<br \/>accelerate our load speed and of course<br \/>the best ways to test our site speed<br \/>this week will be examining a breakdown<br \/>of the journey focusing on the<br \/>informations point of origin and explore<br \/>ways to speed up our load time server<br \/>side<br \/>because as individuals we don&#8217;t normally<br \/>have the capacity needed to serve data<br \/>to countless users simultaneously and<br \/>keep it all safe and secure<br \/>we usually entrust our website data to a<br \/>host now this host allocates a server<br \/>for our needs and the reason that we<br \/>call it a server is because it works<br \/>kind of like a server in a restaurant a<br \/>user wanting to see our site will use a<br \/>browser sometimes referred to as the<br \/>client in this sense to contact our<br \/>server and the moment that this happens<br \/>the whole process kicks into action what<br \/>the user sends through their client is a<br \/>request technically known as an HTTP<br \/>request in return our faithful server<br \/>replies with a responding message that<br \/>contains HTML that&#8217;s the information<br \/>telling the client how to organize and<br \/>display all the content of our site as<br \/>well as instructions for the client<br \/>issue further requests for content<br \/>assets that also belong to the website<br \/>that the client didn&#8217;t previously know<br \/>about hence we get a series of wrapping<br \/>requests and responses going back and<br \/>forth like a super fast game of ping<br \/>pong the amount of time that it takes<br \/>from the moment a client sends an<br \/>instance of data as a pink till the<br \/>moment pongas received back is the way<br \/>that we measure speed as web builders we<br \/>are responsible for the return journey<br \/>and the time that it takes for a user to<br \/>receive their reply along this return<br \/>journey we have a couple of stations<br \/>having received and processed the<br \/>request from the client our data sets<br \/>out from the server via the platform<br \/>which in our case is WordPress and all<br \/>the plugins installed on it then it<br \/>continues to the system where the client<br \/>is operating to be rendered into the<br \/>content that our user is curious to see<br \/>Google and their counterparts measure<br \/>the time it takes from that very first<br \/>ping until that very last piece of data<br \/>is rendered to complete the page on the<br \/>client side where the user can see it as<br \/>page load time page load time is an<br \/>important criteria for search<br \/>engines as their users look to them to<br \/>provide a list of sites with the best<br \/>user experience possible and we don&#8217;t<br \/>have to be googled to know how impatient<br \/>a user can get just waiting for a page<br \/>to load so it shouldn&#8217;t surprise us to<br \/>learn that the faster our page loads the<br \/>higher the ranking of that page will be<br \/>in the search results the higher the<br \/>potential we&#8217;ll have for traffic to come<br \/>flowing to our site so how do we make<br \/>this happen let&#8217;s look at the things<br \/>that can slow our site down and how to<br \/>fix them starting with our first station<br \/>along our journey this server the first<br \/>thing we need to address is the location<br \/>of the server as a rule keep your users<br \/>close and your data closer if you want<br \/>to start a fast food business and your<br \/>clients are predominantly from New York<br \/>establishing your restaurant in Los<br \/>Angeles will not be good business<br \/>instead you should move it as close as<br \/>possible to where your client base is<br \/>located the big hosting companies have<br \/>servers located on every continent and<br \/>it&#8217;s up to us to ask our hosts to be<br \/>located as close to our users as<br \/>possible another way to cut the travel<br \/>distance is by using content delivery<br \/>networks or CD ends<br \/>these are caches situated along the road<br \/>between the client and the server that<br \/>store static content assets such as text<br \/>graphics etc that we have no reason to<br \/>change so that the client doesn&#8217;t have<br \/>to wait too long to receive the data<br \/>that we&#8217;re shipping again this is<br \/>something that we need to ask from our<br \/>hosting service now once our server<br \/>receives a request for data it processes<br \/>it think of it our server placing an<br \/>order with a short-order cook in the<br \/>back kitchen if we want our order to be<br \/>out fast and with no hiccups we need a<br \/>fast reliable kitchen staff or an our<br \/>case effective and efficient server<br \/>software now there are many host<br \/>services that still run on software<br \/>stacks that include Apache MySQL and PHP<br \/>without going into too much technical<br \/>detail what we want to do is make sure<br \/>that the hosts<br \/>service that we work with is or can<br \/>upgrade our service tax software from<br \/>Apache to engine X from MySQL to Moorea<br \/>DB and make sure that our PHP version is<br \/>at least PHP 7 in some cases this alone<br \/>can reduce our page load time by up to<br \/>50% now generally speaking hosting<br \/>services keep our data on shared servers<br \/>in other words we&#8217;re sharing the storage<br \/>space and some of the service with other<br \/>web sites residing in the same storage<br \/>system as we are now<br \/>some experts maintain that this too is<br \/>something that can impair our page load<br \/>time and recommend opting for a virtual<br \/>private server or VPS the thing about<br \/>using a VPS is that it also means a lot<br \/>of work for us the moderators worse if<br \/>we&#8217;re not experts in such things we&#8217;re<br \/>putting our site and our business at an<br \/>unnecessary risk yes you could improve<br \/>your page load time using a VPS but as<br \/>many experts will tell you there are<br \/>several premium hosting service that our<br \/>WordPress dedicated like SiteGround<br \/>WP engine and flywheel already providing<br \/>great service so that we don&#8217;t have to<br \/>deal with the headache and the hassle<br \/>having grasped how users get our data<br \/>how the client communicates with our<br \/>server and the ways that we can improve<br \/>and speed up this communication next<br \/>master class will be pushing the pedal<br \/>to the metal and see how we can speed up<br \/>the flow of data even more by modifying<br \/>our WordPress platform and our content<br \/>footprint we&#8217;ll also be taking a site<br \/>that will audit to show how all of these<br \/>tips and advice work in practice if you<br \/>have any further advice tips or insight<br \/>that could help other users speed up<br \/>their websites please share it in the<br \/>comments below if you have any<br \/>criticisms we are equally interested in<br \/>your thoughts and if you&#8217;ve enjoyed this<br \/>masterclass and you found it helpful<br \/>insightful or inspiring make sure you<br \/>click the subscribe button and tap that<br \/>bell so that you don&#8217;t miss out and our<br \/>next<br \/>to class part two of our masterclass on<br \/>accelerating our page load speed after<br \/>all our goal is to be the best at<br \/>helping others excel at their craft<br \/>thanks for watching Cheers<\/p>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tab-buttons\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<button class=\"show-button\">Show More<\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<button>Show Less<\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div id=\"e-tab-content-7882\" class=\"e-tab-content elementor-clearfix\" data-tab=\"2\" role=\"tabpanel\" aria-labelledby=\"e-tab-title-7882\" tabindex=\"0\" data-video-url=\"https:\/\/youtu.be\/ytoDck8l12Y\" data-video-type=\"youtube\" data-video-title=\"How to Speed up Your WordPress Website \u2014 Part 2 \u2014 Monday Masterclass\" data-video-duration=\"12:17\" hidden=\"hidden\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tabs-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tab-title e-inner-tab-active\">\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"e-inner-tab-title-text\" tabindex=\"0\">Overview<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tab-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"e-inner-tab-title-text\" tabindex=\"0\">Transcript<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"e-inner-tabs-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tab-title e-tab-mobile-title e-inner-tab-active\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tOverview\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div  class=\"e-inner-tab-content e-inner-tab-active collapsible\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tab-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>This week we continue with the second episode of our two-part masterclass on main causes of slow page loading, and the solutions, tips, and advice that could help us accelerate our page load time to get ahead of the competition.<\/p><p>This episode covers a lot of valuable web-building information for all levels looking to learn about:<br \/><br \/>How to speed up our platform 01:40 <br \/>Using superlite (barebones) themes or \u201cgoing themeless\u201c 02:34<br \/>Removing redundant plugins and addons 03:06<br \/>How to lighten up our content 03:51 <br \/>Reviewing a Waterfall 04:02<br \/>Scaling images to appropriate dimensions and resolution 04:27<br \/>WordPress image instances 05:26<br \/>What is the correct image resolution for Apple\u2019s Retina technology? 06:05 <br \/>Use caching or lazy-Load plugins 06:57<br \/>Removing redundant structure elements 07:48<br \/>Minification (HTML, JavaScript, CSS) 08:30<br \/>Performing speed tests and where to get insight 09:02<br \/>Finding the balance: good content vs good speed 10:24<br \/>Planning and designing for speed 10:54 <\/p>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tab-buttons\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<button class=\"show-button\">Show More<\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<button>Show Less<\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tab-title e-tab-mobile-title \">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tTranscript\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div hidden class=\"e-inner-tab-content  collapsible\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tab-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>les Mundi masterclass we examined ways<br \/>to speed up our website server-side and<br \/>this week we&#8217;re going to speed up our<br \/>site by reducing plugins and optimizing<br \/>content without losing quality or<br \/>quantity if we&#8217;re going to figure out<br \/>where and how to trim and streamline our<br \/>data we should first understand how our<br \/>site data is processed and deployed to<br \/>the user which is why we&#8217;re including an<br \/>in-depth explanation in the written<br \/>article that we publish with this video<br \/>and you can find links to this and more<br \/>in the show notes below now meanwhile as<br \/>promised for this hands-on masterclass<br \/>will audit a site and show just how all<br \/>of our theory works in practice and the<br \/>best way to learn how to get it right is<br \/>to work with an example of a website<br \/>done wrong at first glance this site<br \/>might seem familiar it does resemble our<br \/>recently released photography portfolio<br \/>template kit however we&#8217;ve deliberately<br \/>tinkered with it so that it&#8217;s far slower<br \/>and nothing like our final product so<br \/>let&#8217;s begin with step 1 and perform an<br \/>initial speed test using GT matrix or<br \/>Google&#8217;s PageSpeed insights<br \/>now this will show us how our site is<br \/>performing and also give us an idea of<br \/>where we can start to clean up our site<br \/>and shave time off of our page load time<br \/>now what we&#8217;ll be doing next is<br \/>reviewing why this site is so slow and<br \/>what we can do about it beginning with<br \/>speeding up our site platform side<br \/>[Music]<br \/>as we mentioned last masterclass the<br \/>server begins responding to a request by<br \/>creating an HTML file this acts as a<br \/>blueprint or construction manual for the<br \/>browser or clients to know how to render<br \/>or reconstruct the data we send into a<br \/>viewable site now to do this the server<br \/>has to read through all of WordPress&#8217;s<br \/>definitions and guidelines and the good<br \/>news is the wordpress are constantly<br \/>improving things on their site to help<br \/>speed up their part of the process the<br \/>bad news is what comes next when the<br \/>server has to read through the list of<br \/>definitions in the theme and then the<br \/>plugins and then the add-ons to retrieve<br \/>similar data for this HTML file and yes<br \/>we&#8217;re only talking in milliseconds but<br \/>this is where every millisecond counts<br \/>so we&#8217;ll move on to step 2 optimizing<br \/>our theme now you&#8217;re probably aware of<br \/>the growing no theme or theme less<br \/>movement among professional wordpress<br \/>web creators themes have a tendency not<br \/>only to limit design possibilities and<br \/>flexibility but also add unwanted time<br \/>to the service process and this is why<br \/>the hello theme became so popular so<br \/>fast it&#8217;s one of the lightest most<br \/>flexible themes out there if not the<br \/>most and the reason for that is that<br \/>it&#8217;s so light it&#8217;s practically invisible<br \/>next is step number three where we&#8217;ll<br \/>further optimize our platform by<br \/>reducing the number of plugins that we<br \/>have activated now remember the server<br \/>reads through each and every one whether<br \/>they are redundant or not now in our<br \/>example site we&#8217;ve got separate plugins<br \/>for a contact form and a pop-up menu<br \/>plugins and add-ons that are already<br \/>available on Elementor and available<br \/>because developers have gone through all<br \/>the trouble of creating these<br \/>customizable widgets precisely to allow<br \/>web creators to make their sites fast<br \/>and as efficient as possible now having<br \/>fine-tuned our site platform side we<br \/>want to make things easier for the<br \/>browser or client and the way that we do<br \/>that is by reducing not the quantity but<br \/>the weight of our content payload now<br \/>looking at the<br \/>breakdown of our speed test at what is<br \/>commonly known as a waterfall we can see<br \/>that the heaviest files are our images<br \/>up front you should know that WordPress<br \/>automatically reduces the density of any<br \/>JPEG assets that we upload to the media<br \/>folder which is great but still not<br \/>enough<br \/>now many designers prefer to use graphic<br \/>file types like PNG s for vector art and<br \/>images with transparency which WordPress<br \/>does not convert but as we&#8217;ve mentioned<br \/>in previous master classes there are a<br \/>couple of great apps and online sites<br \/>like tiny PNG that can help us scale<br \/>down images to a far more acceptable<br \/>weight and we&#8217;ll put links to these and<br \/>the show notes below now two more things<br \/>to consider while processing our graphic<br \/>assets are the dimensions and the<br \/>resolution now when it comes to size a<br \/>bigger picture will not give you better<br \/>quality if you have an asset that is<br \/>meant to fit in 400 by 400 pixel space<br \/>at 2400 by 2400 pixel image is a waste<br \/>of weight instead we&#8217;ll perform step<br \/>number 4 and make sure that the images<br \/>that we upload to WordPress have the<br \/>dimensions of the largest instance that<br \/>we will need and most likely that&#8217;s<br \/>going to be for the desktop view of our<br \/>site now WordPress automatically creates<br \/>several instances of our images so that<br \/>users don&#8217;t have to wait for huge files<br \/>to be scaled to fit their screen size<br \/>and it&#8217;s because of this that Elementor<br \/>relies on the WordPress media feature<br \/>for uploading and relaying images the<br \/>next thing that affects the weight of an<br \/>image is its resolution which is<br \/>measured in the density of pixels per<br \/>inch or PPI not to be confused with dpi<br \/>which is a similar concept but from the<br \/>world of printed graphics it used to be<br \/>the case that 72 PPI was sufficient<br \/>enough for all of our graphic assets but<br \/>these days we need to consider display<br \/>formats such as 4k and retina now so far<br \/>we have less to fear or worry<br \/>about from 4k however retina an Apple<br \/>display system is prevalent on iPhones<br \/>iPads IMAX and MacBooks and that&#8217;s a lot<br \/>of uses that we need to consider when<br \/>designing our sights the pixel density<br \/>of retina technology differs from one<br \/>device to another and continues to grow<br \/>with time currently many experts are<br \/>adamant that all of our assets should be<br \/>at least 300 PPI while gifts are very<br \/>popular assets to use in our design a<br \/>great tip is to use short videos instead<br \/>as they aren&#8217;t as heavy as gifts<br \/>especially when we&#8217;re using a linked<br \/>video widget moving on to step number 5<br \/>use caching or lazy loading plugins and<br \/>we&#8217;ve spoken about these in previous<br \/>master classes unlike the other plugins<br \/>that we have mentioned these plugins are<br \/>extremely useful for speeding up page<br \/>load time the way that they work in<br \/>layman&#8217;s terms is by using placeholders<br \/>on the pages instead of the heavier<br \/>images and as the user Scrolls down the<br \/>page the missing assets are transferred<br \/>as needed from the server without the<br \/>user having to waste any extra time<br \/>waiting as such google assumes that the<br \/>site loads much faster and clocks it and<br \/>a much better page load time now like<br \/>many of you we recommend WP rocket to<br \/>get this job done and you can find a<br \/>link to that in the show notes below on<br \/>to step number six remove redundant<br \/>structure elements there is a chance<br \/>that as elemental users you might be<br \/>overloading your page with redundant and<br \/>unnecessary elements now you&#8217;ll want to<br \/>use as few cons and sections and empty<br \/>widgets as you can personally I begin by<br \/>trying to keep an entire page in one<br \/>section and you&#8217;ll want to avoid using<br \/>external scripts for things like ads<br \/>font loaders etc that can have a huge<br \/>impact on your website&#8217;s performance and<br \/>we&#8217;ve spoken about this and more in our<br \/>masterclass on common mistakes among<br \/>Elementor users and there&#8217;ll be a link<br \/>to that in the show notes as well now<br \/>this brings us to another concept that<br \/>you&#8217;ve been bringing up in the community<br \/>and that is step number seven<br \/>minification minification refers to the<br \/>process of clearing up all of the<br \/>redundant content excessive code and<br \/>space which also takes up room apps like<br \/>kangas HTML minify or minify are tools<br \/>designed to identify and remove<br \/>redundant and convoluted HTML javascript<br \/>and CSS code significantly reducing the<br \/>weight of our site data and improving<br \/>the site&#8217;s functionality finally step<br \/>number eight once we&#8217;ve cleaned and<br \/>streamlined our site we&#8217;ll run another<br \/>speed test using GT metrics Google or<br \/>test my site to test our pages desktop<br \/>and responsive loading time alongside<br \/>industry benchmarks this will give us<br \/>scores based on real world data from<br \/>user experience now the speed we&#8217;re<br \/>looking for is four seconds or faster<br \/>based on extensive research by companies<br \/>like Google who have vested interest in<br \/>understanding what online users want<br \/>getting our page load time down to two<br \/>seconds would be wonderful but for<br \/>really big sites like online stores less<br \/>than four seconds is great<br \/>seven seconds or less is not brilliant<br \/>but still a pretty good speed another<br \/>great way to evaluate our site&#8217;s<br \/>performance is by using speed scorecard<br \/>to see how our mobile site speed<br \/>compares in different locations within<br \/>the geographic regions that we&#8217;re<br \/>targeting in countries around the world<br \/>another idea is to compare your page<br \/>load time with that of your competitors<br \/>sites even if you can&#8217;t get your load<br \/>time down dramatically you still want to<br \/>be faster and more reliable than the<br \/>competition beyond everything we&#8217;ve<br \/>examined it&#8217;s important to remember that<br \/>there is no perfect solution for speed<br \/>it all boils down to testing and<br \/>retesting and above all finding the<br \/>balance between what we need our site to<br \/>deliver and how fast we get it there now<br \/>as web creators sometimes our mission is<br \/>to blow our audiences<br \/>minds but sometimes we&#8217;re risking speed<br \/>but this is exactly where creativity and<br \/>ingenuity thrive within the limitation<br \/>now a great deal of what we&#8217;ve discussed<br \/>should be implemented or at least<br \/>discussed at the design stage as regular<br \/>viewers you probably recall us stressing<br \/>the importance of planning stage time<br \/>and again and planning for speed is<br \/>essential to a website&#8217;s design some of<br \/>you might have noticed that in this<br \/>masterclass there were some issues that<br \/>we haven&#8217;t discussed such as throttling<br \/>and other topics that we felt would be<br \/>better addressed in a later separate<br \/>expert level masterclass that we have<br \/>planned for the future and speaking of<br \/>which if you&#8217;ve enjoyed this masterclass<br \/>and you found it helpful insightful or<br \/>inspiring make sure that you click on<br \/>the subscribe button and tap that bell<br \/>so that you don&#8217;t miss out on our next<br \/>master class also since releasing part 1<br \/>of this masterclass on speed we&#8217;ve been<br \/>enjoying your comments and really great<br \/>insight so please if you have any<br \/>further advice or tips that could help<br \/>other users speed up their websites<br \/>please share it in the comments below<br \/>and if you have any criticisms we are<br \/>equally interested in your thoughts<br \/>because after all our goal is to be the<br \/>best and helping others excel at their<br \/>craft thanks for watching<\/p>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-inner-tab-buttons\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<button class=\"show-button\">Show More<\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<button>Show Less<\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>slow page loading, and the solutions, tips, and advice that could help us accelerate our page load time to get ahead of the competition<\/p>\n","protected":false},"author":8,"featured_media":4438,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_theme","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-3156","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Speed up Your WordPress Website - Academy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/elementor.com\/academy\/how-to-speed-up-your-wordpress-website\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Speed up Your 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